What we do
DirectUΠ gives you UPI payment links that go straight to your bank—and plug into the tools you already use.
The India story
UPI in India: scale and the cost of gateway fees. Toggle the period below.
per year
Approximate. Assumes 1–2% blended gateway fee on a portion of UPI volume; NPCI/public data.
Case study
Case study
How a small consultancy saved ₹2.5 lakh in one year
"We use Wix for bookings and courses. Our gateway was charging its standard rate on every payment, including UPI—on our revenue, that added up to over ₹2.5 lakh a year. DirectUΠ costs us a flat ₹499 a month. The money goes straight to our UPI. We kept our gateway for cards and international, but all our UPI now runs through DirectUΠ. Setup took 10 minutes."
— Small consultancy, Wix Bookings
Why DirectUΠ
Payment links that work your way
Create a link (or use one URL pattern with amount and order ID). When a customer opens it, they see a QR and "Open in UPI." They pay your UPI. We verify the payment and can confirm the booking or order on Wix, or notify your site via webhook.
No middleman on UPI
Funds go directly to your UPI. We don't hold or settle; we just generate links, verify when paid, and connect to your platforms. Use a payment gateway only where you need cards or international.
For every small business
Bookings, courses, WhatsApp orders, custom e‑commerce. Connect Wix once, or set a webhook for any system. One dashboard, one link style—you run your business, we handle the link and the confirmation.